Knight, Philip H, 1938-,

Shoe dog : a memoir by the creator of Nike / Phil Knight. - 386 pages ; 20 cm.

First published in 2016.

Fresh out of business school, Phil Knight borrowed $50
from his father and created a company with a simple
mission: import high-quality, low-cost athletic shoes from
Japan. Selling the shoes from the boot of his Plymouth,
Knight grossed $8000 in his first year. Today, Nike's
annual sales top $30 billion. In an age of start-ups, Nike
is the one plus ultra of all start-ups, and the swoosh has
become a revolutionary, globe-spanning icon, one of the
most ubiquitous and recognisable symbols in the world
today. But Knight, the man behind the swoosh, has always
remained a mystery. Now, for the first time, he tells his
story.

9781471146725 RM66.92


Knight, Philip H., 1938-


Nike (Firm)


Businesspeople--United States--Biography.
Sporting goods industry--History. --United States


Autobiographies

338.7092 / PHI