000 01692nam a2200313 i 4500
001 000062298370
003 MBIP
005 20250521162028.0
008 250521t20172016enk er 000 0aeng d
020 _a9781471146725
_cRM66.92
_qpaperback
040 _beng
_cMBIP
_dNF
_erda
082 0 4 _223
_a338.7092
_bPHI
100 1 _aKnight, Philip H,
_d1938-,
_eauthor.
245 1 0 _aShoe dog :
_ba memoir by the creator of Nike /
_cPhil Knight.
264 1 _aLondon :
_bSimon & Schuster,
_c2018.
264 4 _c©2016
300 _a386 pages ;
_c20 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aFirst published in 2016.
520 _a Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story.
600 1 0 _aKnight, Philip H.,
_d1938-
610 1 0 _aNike (Firm)
650 0 _aBusinesspeople
_vBiography.
_zUnited States
650 0 _aSporting goods industry
_xHistory.
_zUnited States
655 7 _2lcgft
_aAutobiographies
942 _2ddc
_cBK
_n0
999 _c1152
_d1152