000 02185cam a2200265 i 4500
001 22840402
003 MBIP
005 20260223085516.0
008 260223s2024 maua b 001 0 eng
020 _a9781284254303
_q(paperback)
040 _aMBIP
_beng
_cMBIP
_dNMA
_erda
082 _223
_a796.069
_bPRI
245 0 0 _aPrinciples and Practice of SPORT MANAGEMENT /
_cedited by Lisa Pike Masteralexis, Mary A. Hums.
250 _aSeventh edition.
264 1 _aBurlington, MA :
_bJones & Bartlett Learning,
_c[2024]
300 _axxiv, 528 pages :
_billustrations ;
_c28 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
505 _a Part I: foundations of sport management -- History of sport management -- Management principles applied to sport management -- Marketing principles applied to sport management -- Finance and economic principles applied to sport management -- Legal principles applied to sport management -- Ethics applied to sport management -- Part II: amateur sport industry -- High school and youth sport -- Collegiate sport -- International sport -- Part III: professional sport industry -- Professional sport -- Sports agency -- Part IV: sport industry support segments -- eSports -- Facility management -- Event management -- Sport sales -- Sport sponsorship -- Sport analytics -- Sport communications -- The sporting goods and licensed products industries -- Part V: lifestyle sports -- Recreation and golf club management -- Part VI: career preparation -- Strategies for career success.
520 _a "Principles and Practice of Sport Management provides students with the foundation they need to prepare for a variety of sport management careers. Intended for use in introductory sport management courses at the undergraduate level, the focus of this text is to provide an overview of the sport industry and cover basic fundamental knowledge and skill sets of the sport manager, as well as to provide information on sport industry segments for potential employment and career opportunities"
700 1 _aMasteralexis, Lisa Pike,
_eeditor.
700 1 _aHums, Mary A.,
_eeditor.
942 _2ddc
_cBK
_n0
999 _c1311
_d1311