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THE SPORT EVENT: MANAGEMENT AND MARKETING PLAYBOOK /

Supovitz, Frank.

THE SPORT EVENT: MANAGEMENT AND MARKETING PLAYBOOK / Frank Supovitz, Robert Goldwater. - Second edition. - xxi, 488 pages : illustrations ; 24 cm.

Includes index.

ISBN: 9781118244111 RM 423.40

LCCN: 2013001155

Subjects--Topical Terms:
Sports--Marketing--Handbooks, manuals, etc.
Sports--Economic aspects--Handbooks, manuals, etc.
Sports administration--Handbooks, manuals, etc.

Dewey Class. No.: 796.0688 / FRA

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