MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01054nam a22003257a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000956567 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MBIP |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240808084157.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
240804t20222022my e a001 0 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
M231-00195 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789835218620 |
| Terms of availability |
RM 50.00 |
| Qualifying information |
paperback |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
PNM |
| Language of cataloging |
eng |
| Transcribing agency |
MBIP |
| Modifying agency |
NNZ |
| Description conventions |
rda |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
23 |
| Classification number |
658.872 |
| Item number |
LIF |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Lifestyle Marketing in Digital Age / |
| Statement of responsibility, etc. |
EDITED BY BATIAH MAHADI, NORHAYATI ZAKUAN |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
First Edition 2022 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Johor Bahru, Johor : |
| Name of producer, publisher, distributor, manufacturer |
Penerbit UTM Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2022] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
2022. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
149 pages. |
| Other physical details |
illustration. ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Internet marketing |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Electronic commerce |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Technological innovations |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Government publications |
| Geographic subdivision |
Malaysia |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Batiah Mahadi, |
| Relator term |
editor. |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Norhayati Zakuan, |
| Relator term |
editor. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
| Suppress in OPAC |
No |
