Shoe dog : a memoir by the creator of Nike / Phil Knight.

By:

Knight, Philip H, 1938- [author. ]

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781471146725

Subject(s):

Genre/Form:

Autobiographies

DDC classification:

23 338.7092 PHI

Summary: Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Perpustakaan MBIP Medini General Stacks	Non-Fiction book	338.709 PHI 2018 c.1 (Browse shelf(Opens below))	1	Available		00001415

First published in 2016.

Fresh out of business school, Phil Knight borrowed $50
from his father and created a company with a simple
mission: import high-quality, low-cost athletic shoes from
Japan. Selling the shoes from the boot of his Plymouth,
Knight grossed $8000 in his first year. Today, Nike's
annual sales top $30 billion. In an age of start-ups, Nike
is the one plus ultra of all start-ups, and the swoosh has
become a revolutionary, globe-spanning icon, one of the
most ubiquitous and recognisable symbols in the world
today. But Knight, the man behind the swoosh, has always
remained a mystery. Now, for the first time, he tells his
story.

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